
The focus has been on Aviva Baig in the recent times after the news about her engagement to Raihan Vadra, who happens to be the son of Priyanka Gandhi Vadra and Robert Vadra. While some people may know Aviva by this association, she is an accomplished and rising talent in the artistic and media field as a self-made professional in this sector. The fact is she has been in a relationship with Raihan for the last seven years before their engagement.
A Strong Educational Foundation
Aviva Baig was brought up in New Delhi and studied in one of the most elite schools in the country – Modern School in Barakhamba Road. From her academic background, she was pursuing the Humanities stream. This would be the root of her interest in the realms of social narratives and storywriting. For her higher studies, she joined O.P. Jindal Global University in Sonipat. She pursued her three-year degree in Journalism and Communication from 2018 to 2021.
A Career in Visual Storytelling
As regards her profession, Aviva considers herself to be a photographer and producer. Artistically, Aviva’s work can sometimes be defined as a mix of the simple and the complicated aspects of life. She has earned the reputation of being a “quiet observer” of the world around her, which finds expression in her visual art.
Apart from her own work as a photographer, she has achieved quite a lot in the world of entrepreneurship as well. She is a cofounder of Atelier 11, a photographic studio and a production house based in Delhi. This business partners with a variety of different brands and agencies around India, and its special focus lies in the realms of fashion and culture. From late 2023, she also serves as a freelancer as a producer of content at PlusRymn.
Shared Passions and Creative Collaboration
One of the most intriguing facts about the partnership that exists between Aviva and Raihan is their collective passion for arts. Raihan Vadra is a renowned visual artist and installation artist, and he and Aviva have collaborated on various art projects. For the previous five years, Aviva has been actively involved as an integral member of Raihan’s art collective named “You Cannot Miss This.” Their collective passion for photography, travel, and wildlife has created an unbreakable bond as both Aviva and Raihan get an opportunity to view the world through their respective lenses.
More Than Just an Artist
Aviva is interestingly talented not only in the darkroom and production studio but also on the sports field. In her younger years, she was a national-level football player. This athletic background brings into relief a sense of discipline and teamwork that she carries into professional practice today. Her social media presence reveals a socially conscious practitioner who employs visual media to represent a variety of social issues, attempting to place them within the public domain of discourse for positive change.
Connection Between Families
The consummation between Aviva and Raihan is more than a marriage of two souls; it is the union of two families who have known each other for decades. Aviva is the daughter of Imran Baig-a Delhi-based businessman-and Nandita Baig, a well-known interior designer.
Nandita Baig reportedly is an old friend of Priyanka Gandhi Vadra, with whom she has also collaborated professionally. It has been said that Nandita even did the interior design of the Congress headquarters, Indira Bhawan, in Delhi, along with Priyanka. The deep-rooted friendship entails that Aviva and Raihan had known each other since childhood, long before their relationship blossomed into a lifelong commitment.


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